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Three Phases, One Stop: The Complete Procurement Guide for the 138th Canton Fair

Three Phases, One Stop: The Complete Procurement Guide for the 138th Canton Fair

2025-10-16 12:04:33

Regarded as China’s “barometer” and “trendsetter” for foreign trade, the 138th Canton Fair is set to be a remarkable event. With an exhibition space of “1.55 million square meters” and “74,600 booths”, this year’s fair will attract over “32,000 companies” from “217 export markets”, with about “3,600 first-time exhibitors”. For global buyers, this is both an opportunity-rich feast and a significant test of time and energy. With three distinct phases and thousands of exhibitors, how can you efficiently plan your visit and make precise procurement decisions? This guide will help you navigate the event and reveal the secrets to achieving an “all-in-one” procurement experience.

 

Complete Breakdown of the Canton Fair's Three Phases

Successful procurement starts with clear planning. This year’s Canton Fair is divided into three phases, each focusing on different product categories. Buyers should plan their visits according to their specific needs to ensure an efficient and effective experience.

Phase 1: October 15-19, 2025

  This phase is dedicated to showcasing “hardcore technology” and “industrial strength.” Key product categories include: “electronics, home appliances, lighting, vehicles and parts, motorcycles, bicycle components, and hardware tools”. If you’re looking for smart manufacturing equipment, new energy vehicle parts, energy-efficient home appliances, or high-end hardware products, Phase 1 is the core battlefield you cannot miss.

Phase 2: October 23-27, 2025

  This phase turns to “quality home living” and “lifestyle products.” You will find a wide range of products such as “kitchenware, fine tableware, home decor, seasonal gifts, and gardening products”. Whether you are sourcing aesthetically designed daily-use ceramics or preparing creative gifts for the upcoming Western holidays, Phase 2 will offer endless inspiration and high-quality supply options.

Phase 3: October 30-November 4, 2025

  Phase 3 focuses on “fashion trends” and “personal consumption.” Exhibits cover **clothing, footwear, textiles, home textiles, bags, sports goods, toys, baby products, personal care items, pet supplies, and office stationery**. This phase is a paradise for apparel retailers, baby product stores, and sports goods buyers, encompassing all aspects of personal and family consumer goods.

 

It’s worth noting that international buyers, especially those from the “EU, the US, and Belt and Road countries”, have shown significant interest in registering, indicating that competition and cooperation opportunities will be at an all-time high.

 

Beyond the Exhibition Halls: Your Efficient Procurement Solution – Market Union

Navigating such a massive exhibition can be physically exhausting, and more importantly, finding high-quality suppliers that match your specific market needs can be a real challenge. If you are looking for a smarter, more efficient procurement experience, Market Union is your ideal partner. As a professional full-category procurement service provider, we are committed to condensing the vast opportunities of the Canton Fair into a streamlined, precise, and comfortable “one-stop” procurement journey.

 

 

During the Canton Fair, Market Union offers the following exclusive services:

1. Multi-category Sample Rooms, Saving You Time and Energy

We have set up comfortable multi-category sample rooms at the “Westin Pazhou Hotel”, where we showcase high-quality supplier products from “all three phases”. You no longer need to walk through crowded exhibition halls. Instead, you can view samples, compare products, and negotiate in a quiet and comfortable environment, greatly improving your procurement efficiency.

2.Professional Team Matching, Precise Needs Alignment

Our procurement advisory team is well-versed in industry trends and supply chain knowledge. By simply sharing your procurement needs, we can help you filter through the vast number of suppliers and connect you directly with the right factories, avoiding potential pitfalls and ensuring you find the most suitable partners.

3.Dual-Hotel Coordination, Accessible Services Anytime

To make your visit more convenient, we offer services at “both the Westin Pazhou”and “Shangri-La Hotel”, with exclusive advertisements and interactive service personnel at both locations. Whether you’re staying at one hotel or the other, you can easily find us and receive face-to-face professional support.

 

 

Take Action Now: Book Your Exclusive Procurement Journey

The 138th Canton Fair is full of opportunities, and a good start is half the battle. Contact Market Union in advance to help you plan your procurement route, identify potential suppliers, and ensure your Canton Fair visit is as efficient and successful as possible.

Contact us to begin your efficient procurement journey:

Visit our official website: https://www.marketunion.com/ for more details about our services.

Add our official WhatsApp: +86 139 5749 8438 for online consultations and appointment services.

Let Market Union guide you through the vibrant Canton Fair in Guangzhou this October, ensuring you return home with the best deals and a wealth of new opportunities!

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